Think
Lay the groundwork that shapes product vision, strategic goals,
& the product roadmap.
Persona Development
Requirement Gathering
Generative Research
Competitive Analysis
Stakeholder Interviews
Make
Organize discovery, get
creative, foster alignment, & develop prototypes for user testing.
Qualitative Research
Quantitative Analysis
Journey Mapping
User Recruiting
Prototype Testing
Validate
Validate beta & released
products to identify improvement
& innovation opportunities.
Usability Testing
UX Audits
Field Studies
Evaluative Research
Measure Satisfaction
User research boosts engagement and conversion,
while reducing dev costs and delays
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]
RECENT WORK
Global Experiences at the World's Leading Sports Digital Platform
ESPN
The world's leading online sports service provides exceptional storytelling across an array of assets, with an average of 95 million unique visitors per month. Their goal is to inform, entertain and surprise at each user's chosen access point.
As the UX Researcher for ESPN's Custom Execution team, I drive qualitative and quantitative research to sharpen the fan experience across mobile, desktop, and tablet.
SERVICES
-
User testing to validate and inspire
-
User feedback for continual innovation
-
UX audits to guide design system development
95M
Unique visitors each month
14%
Year over year
traffic growth
#1
Total minutes of usage and total visits for sports
MEDICAL IoT
Leva is a digital theraputic device that uses smartphone technology and designed for the consumer market. As a Class II medical product, Human Factors Engineering was employed to ensure Leva met FDA guidelines.
Through UX Research, I help manufactures
meet FDA's Human Factors Engineering expectations that pertain to the assurance of device safety and effectiveness while ensuring usability and appeal.
SERVICES
-
Accelerate entry into the marketplace
-
Usability testing in actual use environment
-
Produce formative & summative documentation for 510k submission
-
Guide interactions with regulatory bodies
-
Forensic analysis and risk management
5
Clinical trials
conducted
875+
User comments
& observations
RECENT WORK
Pioneering Smarter Technology for Women, FDA Cleared
RECENT WORK
Enterprise Data Services,
Product Research and Development
Veritas
Veritas Technologies empowers businesses of all sizes to discover the truth in information—their most important digital asset. Ninety-seven percent of Fortune 100 companies rely on Veritas.
World class customer-focused experiences are derived from executing informed insights from user research. As the UX Research Lead on an emerging enterprise solution, a deep knowledge of cognitive science, passion for brand, and desire to mentor team members is essential for success.
SERVICES
-
Boost sales and conversion rates
-
Define & lead UX Research strategy
-
Teach designers and product managers to execute research activities
50K
Worldwide customers
2X
Design sprints per quarter
12%
Reduction in support calls focused on task flows
